FAQs about TROPT Privacy Tech Stack Product Review

To request a briefing with TROPT-assigned buyer-users, complete the TROPT Privacy Tech Stack review sign-up form. To sign up, you will need to agree to review and accept the Terms & Conditions, pay the review fee, schedule a review meeting, and provide requested product-related information.

TROPT Privacy Tech Product Reviews are typically 45-60 minutes in length with one or two (1-2) TROPT-assigned buyer-user(s) and are conducted remotely, via TROPT’s web conferencing platform. Audio briefings may be recorded and accessible by TROPT-assigned buyer-user(s) after the call. 

The best approach is to provide TROPT-assigned buyer-users with a concise story that clearly presents all your major points in five to ten minutes. Who are you? What does your company do and why is it worth investigating? Which privacy tech product is under review? Why do your customers buy your privacy tech product? What business problems does your privacy tech product solve? What differentiates your privacy tech product from existing products? Where do you think you fit in the privacy tech market relative to your top competitors? When will you complete your next important product milestones? More information on how to effectively interact with TROPT and deliver compelling briefing presentations to TROPT-assigned buyer-users can be found below:  

Key agenda topics to consider highlighting during your TROPT Privacy Tech Product Review presentation 

1. Company & Product Overview 
   1. Company Pivacy tech product description 
   2. Target customer persona(s) 
      1. Product user description 
      2. Product buyer description 
   3. Privacy problems solved 
   4. Specific business use cases 
   5. Key product features 
   6. Category description 
   7. Customer benefits and success stories 
2. Product & Features Demo 
3. Strategic Intent  
   1. Vision for future product direction (for example, feature roadmap) 
   2. Product growth plan (for example, organic, partners, acquisitions)  
   3. Supporting materials  

You should e-mail presentation materials to TROPT at least three business days in advance of the scheduled TROPT Privacy Tech Product Review meeting. All files should be “zipped” and less than 3MB in total size to facilitate downloading and posting to our archival database. E-mailing materials in advance is particularly important as many of our TROPT-assigned buyer-users work remotely or travel, and downloading large files remotely can be technically challenging. Please do not include confidential or embargoed information.  

The TROPT Privacy Tech Product Review is a research tool for The Rise of Privacy Tech (TROPT) privacy tech industry experts, and an opportunity for a privacy tech company to present one of its privacy tech products to TROPT. The flow of information during a Product Review should be from the privacy tech company to TROPT and is not interactive. Below are select Dos & Don’ts specific to the Product Review meeting. The full TROPT Privacy Tech Stack Review Program Terms & Conditions are available at https://riseofprivacytech.com/TROPTPrivacyTechStackReviewTerms&Conditions. 

Do: 

• Remember that TROPT Privacy Tech Product Review are ON THE RECORD.  
• Remember, TROPT-assigned buyer-users participate in many more briefings than you do, so they may ask you to speed up or refocus your presentation. Do not be shocked by this, and be prepared to either comply with the TROPT-assigned buyer-users’ requests or explain why your presentation path makes more sense.  
• Make sure you tell the TROPT-assigned buyer-user:  
  • Product description 
  • Target customer persona(s) 
  • Product user description 
  • Product buyer description 
  • Privacy problems solved 
  • Specific business use cases 
  • Key product features 
  • Category description 
  • Customer benefits and success stories  
• Provide:  
  • • A demo of your privacy tech product showing its capabilities. 
    • Examples and case studies that are representative or name clients that are in the public domain and that you have permission to share.  
• Make a checklist about how to disclose your customer list and be attentive to your customers’ NDAs. 
• Know that all briefings are recorded for playback.

Don’t:  

• Expect TROPT-assigned buyer-users to give feedback on a TROPT Privacy Tech Product Review.  
• TROPT-assigned buyer-users may ask clarifying questions, for example to better understand a product feature or function, but the flow of information is one way.  
• Mark your presentation confidential. TROPT will not treat the presentation as confidential and will ignore the designation.  
• Provide any confidential information to TROPT-assigned buyer-users.