TROPT Privacy Tech Database

The TROPT Privacy Tech Database is a public database of privacy tech startups and their products. Privacy tech startups can get themselves added to the database; user-buyers can access the database to find potential privacy tech solutions. 

Startups: Get your privacy tech startup added to the TROPT Privacy Tech Database.

Is your startup a part of the privacy tech landscape? Get listed in the TROPT Privacy Tech Database. We make this database publicly available to prospects and customers looking for privacy tech solutions.
 

Please read full Submission Rules + Frequently Asked Questions (FAQs) below before adding your privacy tech startup. 

Buyers: Find a privacy tech solution from the TROPT Privacy Tech Database; report inaccurate entries.

Privacy tech buyers-users can find solutions to their technical privacy pain points by searching the TROPT Privacy Tech Database. For the TROPT Privacy Tech Database to be valuable as a privacy tech community resource, we ask privacy companies to provide accurate information about their existing and roadmapped products. Privacy tech buyers-users can provide feedback on the TROPT Privacy Tech Database content if 1) a privacy company listed in the TROPT Privacy Tech Database has provided misleading information about their existing and roadmapped products or 2) the privacy tech solution they’re looking for is not available in the TROPT Privacy Tech Database.

Submission Rules +

Frequently Asked Questions (FAQs) 

What is the TROPT Privacy Tech Database?
The TROPT Privacy Tech Database is a free, public resource listing privacy tech companies and their privacy tech product categories, for investors, prospective user-buyers, and anyone interested in finding privacy tech solutions. As some of you may know, we at The Rise of Privacy Tech (TROPT) published the TROPT Defining the Privacy Tech Landscape Whitepaper 2021, the foundational whitepaper on the privacy tech landscape. The TROPT Privacy Tech Database is an is an offshoot of the work we’ve done to define and categorize the emerging privacy tech landscape.
Why the TROPT Privacy Tech Database?
The short answer: to provide a valuable but scalable resource for the TROPT privacy tech investors, prospective user-buyers, and advocates.
 
The TL;DR: we found ourselves fielding hundreds of inquiries about what privacy tech product(s) are available in which categories. These inquiries came from privacy tech investors, prospective user-buyers, and advocates. Investors want a better understanding of what privacy tech solutions already exist in the market. Prospective privacy tech user-buyers want to know if there are existing privacy tech solutions to their biggest technical privacy problems. And privacy tech advocates want to know what privacy tech solutions are available for them to recommend to their clients or the public in general.
 
Most notably, several privacy tech key players complained to us that existing lists of privacy tech vendors and their products are inaccurate, incomplete (e.g. only covering B2B enterprise privacy tech vendors), or simply don’t make sense in their categories.It wasn’t scalable for us to continue to post these inquiries in the TROPT Community Slack or in the TROPT social media channels, when an answer wasn’t easily available.
Moving forward, we will redirect general inquiries about existing privacy tech solutions to the TROPT Privacy Tech Database.
How is the TROPT Privacy Tech Database different from existing privacy tech lists?
Here’s why we think the TROPT Privacy Tech Database is different:
The TROPT Privacy Tech Database is more comprehensive. It accounts for the broader privacy tech industry, not just B2B enterprise compliance solutions. This means consumers can also use the TROPT Privacy Tech Database to find consumer privacy tech solutions.
   
Our categorization framework makes more sense and is rooted in foundational privacy and technology models. Instead of randomly picking categories dictated by existing adjacent and mature industries like cybersecurity or IT data governance, we were really thoughtful about developing a model that makes sense for privacy tech. Our framework was created by privacy tech industry experts, some of whom are the most plugged into the emerging privacy tech industry. More on this in the below section, “How is the TROPT Privacy Tech Database categorized?”

The TROPT Privacy Tech Database is optimized for accuracy.
For example, we have separate fields for existing vs. planned privacy tech products. We optimize for accuracy to save buyer-users from wasting valuable, limited time on vaporware. More on accuracy in the below section, “How can you ensure that information in the TROPT Privacy Tech Database is accurate?”
 
The TROPT Privacy Tech Database is a “living” database, not a static list.
Privacy tech companies can update the TROPT Privacy Tech Database as they launch new privacy tech products, instead of having to wait for TROPT to publish a periodic list.
How is the TROPT Privacy Tech Database categorized?
In the TROPT Defining the Privacy Tech Landscape Whitepaper 2021, we define privacy tech and introduce our framework for categorizing privacy tech products. We primarily modeled our privacy tech product categories on several existing tech frameworks: (1) the business model (B2B, B2B2C, and B2C); (2) the data and development lifecycles, specifically the respective lifecycle stage(s) products are used; and (3) the privacy problem(s) the products solve.
 
Privacy tech buyer-users, investors, advocates, and anyone interested in privacy tech solutions will be able to refer to the TROPT Privacy Tech Database and sort the database according to company name, existing product category, planned product category (for products in the near-term roadmap), product customer-user persona, and more.
How can you ensure that information in the TROPT Privacy Tech Database is accurate?
Honestly, we can’t. But trust us, we’ll find out. Privacy tech user-buyers like to tell us who is and is not being TRANSPARENT when it comes to marketing their privacy tech products. At best, it turns them off from your company when they invest limited and valuable time engaging with you only to find out that what’s under the hood doesn’t match your advertised claims. Or worse, it pisses them off and they refuse to engage with you moving forward.
 
For the TROPT Privacy Tech Database to be valuable as a privacy tech community resource, privacy companies must provide accurate information about their existing products. In other words, there’s no point adding your company and privacy tech products to the TROPT Privacy Tech Database if you’re going to provide inaccurate information, because doing so will diminish the TROPT Privacy Tech Database’s value and render your inaccurate entries useless. (Note: We specifically added separate fields for upcoming products in your roadmap. And you can always update your entries in the future, when you have roll out new privacy tech offerings.)But if the above carrot isn’t enough, we do have a back-up stick that we hope we won’t have to take out: privacy companies that mislead the privacy tech community by submitting inaccurate information to the TROPT Privacy Tech Database will be BLACKLISTED from adding themselves to the TROPT Privacy Tech Database and other TROPT resources — more on these soon — in the future.
How can privacy-tech buyers find solutions to their privacy tech pain points + report inaccurate entries in the TROPT Privacy Tech Database?
Privacy tech buyers-users can find solutions to their technical privacy pain points by searching the TROPT Privacy Tech Database. For the TROPT Privacy Tech Database to be valuable as a privacy tech community resource, we ask privacy companies to provide accurate information about their existing and roadmapped products. By filling out this feedback form, privacy tech buyers-users can provide feedback on the TROPT Privacy Tech Database content if 1) a privacy company listed in the TROPT Privacy Tech Database has provided misleading information about their existing and roadmapped products or 2) the privacy tech solution they’re looking for is not available in the TROPT Privacy Tech Database.
Where can we find the TROPT Privacy Tech Database?

We’ve made the TROPT Privacy Tech Database on the top of this page, https://www.riseofprivacytech.com/troptprivacytechdatabase/.

How do we add our privacy tech company to the TROPT Privacy Tech Database?
Visit the TROPT Privacy Tech Database at https://www.riseofprivacytech.com/troptprivacytechdatabase/ and follow instructions on how to add your privacy company and privacy tech products. 
Can we propose product categories to the TROPT Privacy Tech Database?
Absolutely! The TROPT Privacy Tech Database categories will evolve over time as the privacy tech industry matures. If you believe you’ve created a new privacy tech product category, please let us know in your submission and we’ll review and consider adding your new privacy tech product category.